CAPABILITIES
Ward & Company works behind the scenes to make certain your impact stays front and center
You know what you stand for. Now let’s make sure your audience does too.
While a compelling mission is the foundation for everything that you do as an organization, it isn’t enough to set you apart or attract and retain a strong network of supporters. You need to build an engaged audience.
Establishing a cohesive, purposeful identity and brand story, then conveying it with consistency across all of your print, digital and in-person touch points is vital to ensuring your stakeholders experience what your mission is all about, how it’s making your community a better place, and why it matters.
Capabilities
You advocate for others through your work every day. But who’s advocating for you? Acting as an extension of your team from ideation through creative execution, Ward & Company is the partner you can trust to help advance your strategic engagement efforts with clarity, conviction and creativity.
BRANDING & IDENTITY
MISSION, VISION, VALUES
BRAND AUDITS
BACKGROUND & DISCOVERY
POSITIONING
MESSAGING FRAMEWORKS
LOGO / VISUAL IDENTITY
BRAND STANDARDS
COLLATERAL DESIGN
FUNDRAISING
CAMPAIGN MICROSITES/LANDING PAGES
CASES FOR SUPPORT/FUNDER BRIEFS
EVENT BRANDING/MARKETING
DONOR ENGAGEMENT STRATEGY
PRINT/DIGITAL APPEALS
GRANTWRITING
COMMUNICATIONS
WEBSITE COPYWRITING
ADVOCACY & AWARENESS CAMPAIGNS
AUDIENCE SEGMENTATION & MESSAGING ALIGNMENT
E-NEWSLETTERS/EMAIL MARKETING
CONTENT DEVELOPMENT
BRAND MANAGEMENT
INTEGRATED MARKETING CAMPAIGNS
DIGITAL & DESIGN
WEBSITE DESIGN
ANNUAL/IMPACT REPORTS
SOCIAL/DIGITAL ASSETS
PRESENTATIONS
EVENT COLLATERAL
ENVIRONMENTAL DESIGN
MARKETING MATERIALS
EVENTS
FUNDRAISER /GALA PLANNING
ATTENDEE COMMUNICATIONS
BRANDING: NAMING/THEME/VISUAL IDENTITY
MARKETING STRATEGY
VENUE SOURCING/SELECTION
SOFTWARE IMPLEMENTATION
EVENT PAGE/SITE DESIGN
Current and Recent Partners
